Speaking

I love jamming on all aspects of content, marketing, and related topics! Please reach out if you’re interested; I love a good, nerdy conversation. Here are some of my favorites:

**How to Build a Career Your Friends Will Be Jealous Of**

**Should Content Marketers Dumb Things Down For Their Readers?**

**How To Make B2B Content Not Boring, With the Lavender Marketing Team**

**Your Marketing Career Will Be Transformed by AI**

**Season 5, Episode 31 of “Sell Smart, Sell Faster” with Dani Buckley at LEADG2. “Serving Your Audience Through Content”**

3C Podcast Episode: Business to Human: Serving your audience through content

Here’s some topics that we covered in our conversation:

Wired for connection: How humans are wired and why it’s important to consider it when building out your content strategy
Purpose driven work: Why it’s good to establish purpose and allow it to strike a balance with your KPIs
Signals of great content: What to look for and how good content can make you feel

How Chili Piper Make Content... and their unique approach to B2B podcasting

In our conversation, we talked about:

🎤 Chili Piper's podcast network (Demand Gen Chat & Chief Customer Officer Secrets) - and why they’re investing heavily into that medium.

🎤 Chelsea's thoughts around fostering employees’ personal brands within the company and how Chili Piper is thinking about it.

🎤 Chelsea's advice for those starting out in the "head of content" role and how those new starters should approach their content strategy.

Check out the promotion video here.